LAND ROVER AUSTRALIA DRIVES INTO 2016 SAILING WORLD CUP FINAL

For Immediate release

Melbourne, 27th October 2016 – Sailing World Cup Melbourne is delighted to announce that Land Rover Australia will be “The Presenting Partner” for the 2016 Sailing World Cup Final held at the iconic St Kilda Sailing Precinct from the 4-11 December, 2016.

The Land Rover brand is synonymous with the sport of sailing, from their global partnership with Ben Ainslie Racing to create the Land Rover BAR team which will challenge for the 35th America’s Cup in 2017, to the Extreme Sailing Series as well as the Geelong’s Festival of Sails.

In addition to a range of the latest range of Land Rover vehicles on display; sailors, visitors and passersby can enjoy and experience the exciting Land Rover Terrapod, right there on St Kilda’s vibrant foreshore.

It’s not often you get to experience the breadth of Land Rover capability without leaving the city, but the Terrapod gives you the opportunity to be driven “off-road”. The Terrapod is designed to demonstrate wheel articulation, Traction Control systems, Terrain Response – in short, the state of the art dynamic technology that makes Land Rover a premium SUV.

Kevin Nicholls – Director, Marketing Land Rover Australia said “The sport of sailing and the philosophy of Land Rover go hand in hand, with our shared values of adventure, inner strength and a competitive spirit.
The 2016 Sailing World Cup Final will be a fantastic initiative and provides a perfect platform to showcase Land Rover’s involvement in sailing. We are delighted to be involved.”

Mark Turnbull OAM – Event Director, Sailing World Cup 2016 added “We are thrilled to announce Sailing World Cup’s new “Presenting Partner” the iconic British vehicle manufacturer, Land Rover. Land Rover is our corporate partner for the Corporate Couta Boat Challenge and the Couta Boat Racing Series. Land Rover has also generously provided vehicles to transport our VIP and international guests to and from the event. We are very pleased to have the opportunity to work alongside Land Rover and incorporate this world class brand into our event and thank them very much for their support”.

For more information on Land Rover you can visit the Land Rover website at www.landrover.com.au.

For more information on the 2016 Sailing World Cup Final visit: www.sailingworldcupmelbourne.com. 

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